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IBA (Indus Business Academy)


Leadership and Heroism

25.05.2014 in Blog

Everyone is a leader, and everyone is leading all the time, which sprung within, well or poorly. Aspiring for leadership– big or small- is a basic trait of a human being, which brings emotional satisfaction. Youth, in the age group of 18 to 25 would…

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negative emotions

Emotional Openness Key to Happiness

20.05.2014 in Blog

Nobody wants to be a follower, but everybody wants to be a leader because of emotional satisfaction derived being a leader. Emotional openness is a fundamental attribute in satisfaction; hence satisfaction should be inclusive of emotion and not just cognitive. Negative emotions have stronger effect…

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fancy designations

Age of Fancy Designations

14.05.2014 in Blog

We are in an age where the designations have turned fancy and in some cases, wacky. Global as well as Indian companies are increasingly tearing down old designations and anointing new ones. “While the standard routes of promotions, bonuses and out of turn increments can…

International conference

International Conference 2014

03.05.2014 in Conferences

Moving Towards Harmonic Society: Envisioning Management, Leadership and Consciousness in 21st Century Date: 23rd to 25th April, 2014 Time: 10 AM to 6 PM Venue: Indus Business Academy, Bangalore In the current age of man-made turbulences, need for moving towards Harmony is being felt across…

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Eveready Industries – Can They Recharge Their Future?

21.04.2014 in Blog

Is the power discharged in Eveready Industries? Well, last few years’ financials say so. A hundred years’ expertise in the portable battery business isn’t just enough for it to carry on for another decade; but changing with the changing digital requirements of customers is. Eveready’s…

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market segmentation

Macaulayism and Lessons in Marketing from the British Raj

15.04.2014 in Blog

The virtue and risk of segmentation We have heard of the saying, “Divide and Rule.” In Marketing, we call it segmentation, wherein we break up our target market by Demographics (who we are), Attitudes (What we think and believe) and Behaviour (What we do). Segmentation…

Archish Featured

Archish 2014

01.04.2014 in Archish

This year the theme of Archish was CHAMAELEONIDAE. First of all if we compare human with any creature we will have some other odd feeling.  Many of us do not identify the special features of others species but we need to identify because every species…

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Dr. Subhash Sharma

Women Executives Training Program

24.03.2014 in Workshops/Seminars

Indus Business Academy, Bangalore In association with Women’s Institute of Management Entrepreneurship And Soft Skills Training Services Training Program for Women Executives On “PERSONAL EFFECTIVENESS AT WORK PLACE” Date: Friday 21st March 2014 (10:00-1700 hrs) Regn: 0930 hrs. Venue: Hotel Ramada, Shivajinagar, Bangalore 560001.   Success in…

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