| Time | Schedule |
|---|---|
| 10.00 am - 1.00 pm | Workshop Session I: 'Research and Paper Development' by Members of the Research Advisory Committee |
| 1.00pm - 2.00 pm | Lunch Break |
| 2.00 pm - 5.00pm | Workshop Session II: 'Research and Paper Development' by Members of the Research Advisory Committee |
| Time | Agenda |
|---|---|
| 9.30 am - 11.00 am |
Inaugural Session and Keynote Address Keynote Speaker - To be Announced |
| 11.00 am - 11.15am | Tea Break |
| 11.15 am - 1.00 pm |
Plenary Session - Managing Customer Experience and Engagement Speakers - To be Announced |
| 1.00 pm - 2.00 pm | Lunch Break |
| 2.00 pm - 3.30pm | Parallel Technical Sessions |
| 3.30 pm - 3. 45 pm | Tea Break |
| 3.45 pm - 5.00 pm |
Panel Discussion I Theme - "Marketing ecosystem: Antecedents, components and challenges" Speakers - To be Announced |
| 5.15 pm - 6.15 pm | Parallel Technical Sessions |
| 7.00 pm onwards: | Cultural Evening followed by Networking Dinner |
| Time | Agenda |
|---|---|
| 9.30 am - 11.00 am | Doctoral Paper Presentation and Parallel Technical Sessions |
| 11.00 am - 11.15am | Tea Break |
| 11.15 am - 1.00 pm |
Panel Discussion II Theme - "Innovations and disruptions intersecting the Indian and global markets resulting in strategic changes and competitive landscapes" Speakers - To be Announced |
| 1.00 pm - 2.00 pm | Lunch Break |
| 2.00 pm - 3.30pm | Poster Presentation and Parallel Technical Sessions |
| 3.30 pm - 3. 45 pm | Tea Break |
| 3.45 pm - 4. 45 pm | Faculty Presentations and Discussions on 'Teaching and Learning Innovative Practices' |
| 4.45 pm - 6.00 pm | Award Ceremony and Valedictory Session |