KEY NOTE ADDRESS
Dr. V. Kumar
Professor of Marketing, Goodman Academic Industry Partnership Professor, Brock University, Canada
Dr. V. Kumar (VK) is Professor of Marketing, and the Goodman Academic-Industry Partnership Professor, Goodman School of Business, Brock University, Canada.Previously, he was the Salvatore Zizza Professor of Marketing, Tobin College of Business at St. John’s University, NY. He has held/holds several Distinguished Fellowships across universities worldwide including the Chang Jiang Scholar (HUST, China); and the Hagler Fellow (Texas A&M University, U.S.). VK has also been honored as a Legend in Marketing through the Legends in Marketing series published by Sage Publications. Professor Kumar has published over 300 scholarly papers and 30 books, received over 20 Lifetime Achievement Awards, and over 25 Research and Teaching Excellence Awards. Professor Kumar has served as the Editor-in-Chief of the Journal of Marketing (2014-2018) and serves/served as the Department Editor of POM, and as the Consulting Editor of JIBS. Global Fortune 500 firms have implemented many of VK’s ideas and models which have resulted in gains of over multi-billion dollars.
Dr. Jagdish Sheth
Charles H.kellstadt Prof of Marketing, Emory University
Dr. Jagdish N Sheth is Charles H.kellstadt Professor of Business in the Goizueta Business School at Emory University. He is globally known for his scholarly contributions in consumer behaviour, relationship marketng, competitive strategy and geopolitical analysis. Professor Sheth has over 50 years of combined experience in teaching and research at the University of Southern California, the University of Illinois at Urbana-Champaign, Columbia University, MIT and Emory University.
Dr.Sheth is a recipient of the 2020 Padma Bhushan Award for literature and education. One of the highest civilian awards given by the Government of India.
