Guest Lecture on ‘Innovation Demystified’ Date: 19th July 2021 The students of the newly inducted IBA’s 2021-23 PGDM batch had an enlightening interaction with Mr. GowriShankar Paramasivam, Head of Maersk Accelerator – India & China, over a session titled ‘Innovation …
Guest lecture by Mr Rohit Ohri, Chairman and CEO – FCB India Date: 31st May 2021 Mr Rohit started the session with an introduction to Advertisement agencies, how they manufacture ideas, and how creativity is the source of their bread …
Guest Lecture on Role of Service Marketing in Retail Date: 17th May 2021 Speaker: Dr. Gibson G Vedamani, Founder & Managing Partner – Retail Solutions & Learning Technologies LLP Dr Gibson started the lecture with an introduction to the Retail …
Guest Lecture on Health Insurance Industry in India Date: 15th May 2021 Speaker: Mr. Anand Roy, Managing Director – Start Health and Allied Insurance Co. Ltd. The lecture started with an introduction to the Health Insurance sector in India. The …
Guest Lecture – Mr. Aravind Kumar Kotte on Sales Techniques for generating leads Date: March 6, 2021 Speaker: Mr Aravind Kumar Kotte, Associate Director – Lera Technologies, Hyderabad On 6th March 2021, IBA students had an interactive session with Mr …
Webinar by Dr. Mithileshwar Jha On “Marketing During COVID Times” Organizer: Indus Business Academy, Bangalore Speaker: Dr Mithileshwar Jha, Professor of Marketing (Retd), IIM, Bangalore Participants: Students and Faculty members of IBA, Research scholars, Faculty members from other institutions, Alumni …
Guest Session at Indus Business Academy, Bangalore on Sensory Marketing Speaker: Dr. Udo Wagner, Professor – University of Vienna Date: 9 Sept. 2020 Sensory marketing is a type of marketing that engages the consumers’ senses and affects their perception, judgment …
Guest Session at Indus Business Academy, Bangalore on ‘I’ Brand – Building an Individual Brand Speaker: Mr. Saurabh Verma, Executive Vice President, Willis Towers Watson, Delhi, India Date: August 29, 2020 On 29th August 2020, the students of batch 2020 …
Guest Session at Indus Business Academy, Bangalore on Introduction to Sales and Marketing: Hospitality Industry Speaker: Ms. Sona Rawal, Director of Sales, Radisson Blu Hotel, Dubai Deira Creek Date: 10 August 2020 The students of IBA got the opportunity to …
Webinar by Mr. Guru Prasad on topic – Be a Learner Date: 18th July 2020 Topic: Be a Learner Moderator: Prof. Gourish B M Speaker: Mr. Guru Prasad K S Designation: Manager – People Function Company: Mindtree The program commenced …